For B2B founders selling $5k+ LTV deals

Ten new customers in ninety days. Or your money back.

Slate runs your outbound end to end — an engineered pipeline underneath, a human on every reply.

Run by engineers, like engineers High touch, zero handoffs No long-term contracts
Book the mapping call See how it works

30 minutes. We map your TAM and price the cycle, whether or not you hire us.

how the machine books meetings 2:14

* VSL placeholder. Script outline exists; recording is on Oleg.

Trusted by industry leaders

Benson Law

18 qualified meetings in five weeks

JR Land & Haul

3 in 10 replies positive across 17k sends

ReadMe

7 meetings booked from 36k sends

Rellify

31 positive replies, 5 campaigns live

Social Native

3 campaigns in flight

OpsAnalitica

5 campaigns in flight

* wordmarks until each client's logo and permission land. Real SVGs drop into the same cards.

01 · The problem

Growth stalled because the system was never built.

Referrals and inbound got you here. They never forced you to build an offer for strangers, and it shows in three places.

SYSTEM CHECK

sending fleetNOT BUILT

verified listNONE

reply motionNOBODY OWNS IT

No foundation to scale from

You cannot pour volume into a system that was never designed to receive it.

MARKET COVERAGE

reached, ever~40

addressable40,000

coverage0.1%

A sliver of the market, touched

Your buyers number in the tens of thousands. Referrals only ever reach the forty who already knew your name.

SIGNALS

"interested"NO FOLLOW-UP

pricing objectionLOST

no-showGONE STALE

Replies die in the inbox

The market hands you data every day. Without a system, none of it is captured, so the offer never sharpens.

02 · Why Slate

Run by the engineer, not an account manager.

The guarantee puts the risk on Slate: a quiet quarter costs us, not you. And the person you talk to is the one who built and runs the system.

18 meetings

Qualified meetings booked for Benson Law in five weeks. A practice with zero outbound before Slate.

30.3% positive

Of the replies that came back for JR Land & Haul, three in ten were positive. 17k verified sends.

98.5% delivered

Fleet deliverability across 427k sends and 264 sending domains under management.

Figures from campaign data, Smartlead and Supabase, July 2026.

03 · The machine

Four gates between a list and your calendar.

One real engagement, gate by gate. Every lead clears all four or none. Click a gate.

Counts from one real engagement: Benson Law, spring 2026.

[01]

List Engine

Lists are built per campaign from your ICP, never bought in bulk. Multiple sourcing engines run in parallel and every lead is scored 1 to 10 for fit before anything else touches it.

engines Prospeo · Exa · lookalike graphs
scored per-lead fit, 1 to 10
gate: fit below 7 is discarded

04 · Working together

Three steps. The first one is free either way.

step 1

The mapping call

30 minutes. We size your real TAM, run it against the economics gate, and price the cycle. If the math does not close, we say so and you keep the map.

week 0 · no commitment

step 2

The build

Domains bought, inboxes warmed, lists built and verified, copy written and approved by you. Nothing sends until the fleet is warm and the list is clean.

weeks 1 to 3

step 3

Meetings land

Campaigns go live. Replies are answered inside the hour, and qualified meetings arrive on your calendar with an account brief.

week 4 onward

05 · What's included

Everything between a list and a meeting.

One engagement carries the whole machine. You bring the offer and someone senior to take the calls; Slate runs the rest.

Book the mapping call

If the math does not close on the call, you keep the TAM map.

06 · Receipts, not adjectives

One client, in full.

One engagement opened all the way up: the real numbers, and the client telling it on camera.

watch on YouTube · 4:07

18

qualified meetings

5 weeks

first booking to eighteenth

Apr–Jun

2026 booking window

0

outbound meetings before

beforeReferrals and bar-association contacts, no outbound system
after18 qualified meetings in five weeks, calendar-verified

"Pull quote from Matt's video lands here, one or two sentences in his voice."

Matt Benson · Benson Law

* meeting figures from booking records; Matt's quote and video land when the case study asset arrives.

The operator

Run by engineers. Signed by one name.

Oleg Pevzner

founder, Slate GTM

Slate exists because outbound kept failing for the same reason: agencies scale by adding account managers, and quality dies in the handoffs. So I built the system instead: every gate on this page is code I wrote and run myself, for a book of B2B clients and for Slate's own pipeline. When you ask how something works, you get the engineer, not a dashboard reader.

runs 260+ sending domains across client fleets
stack the same one on the trust bar, operated daily
proof this site's meetings come from this system

Asked directly, answered directly

You have probably been burned by an agency before.

What counts as a qualified meeting?

A meeting is qualified when it is with a decision-maker at a company matching the ICP we agreed in writing, the prospect showed up, and your offer was the agenda. That definition is written into the contract — it is how we count everything we report — and so is the headline guarantee, its terms agreed before you pay for anything.

Why would this be different from the last agency?

You should be skeptical. Most of this market earns it.

Two structural differences. First, the risk sits with us: the guarantee is ten new customers in ninety days or your money back, so ninety days of activity with nothing to show costs us, not you. Second, the operator: Slate is run by the engineer who built the system, not an account manager reading a dashboard. You can ask exactly how anything works and get the real answer.

Will this put my domain at risk?

No. Your corporate domain never sends a single cold email. All sending runs on a dedicated, warmed fleet we build for you, and it is throttled and monitored so that a bad day costs a sending domain, never your name.

What happens to everything if I leave?

You keep it. Domains, verified lists, copy, and the campaign history are transferred to you on the way out. Month to month is a forcing function: we deliver every 30 days or you leave with the assets.

The mapping call

Start from a clean slate.

30 minutes, not a pitch. If the math does not close, we will say so on the call and you keep the map. If it closes, the build starts the same week.

the mapping call · 30 minthis week

Tue

Wed

Thu

* the real scheduler (Calendly or Cal.com) embeds here on the live site. Every CTA on the page lands on this block.

Calendars not your thing? oleg@slategtm.com reaches the same person who takes the call.